The Strategy and International Business Group at Kent Business School conducts world class research in the areas of performance management, business in emerging economies, strategic alliances, non-market strategies, international strategy, management of Multinational Enterprises and Corporate Social Responsibility.
Research of the Strategy & International Business Group focusses on business development strategies, SME creation and growth, sustainable business practices, tourism management, innovation, entrepreneurship and econometric analysis. Our researchers borrow from current theories and practices in economics, organisational psychology, sociology, environmental sustainability and technology development, and adoption to develop innovative research which pushes the boundaries of current business practices.
The group’s research aligns with Kent Business School’s goals of promoting sustainable innovation. Its main focus is on developing research projects that can help organisations, from small businesses to big public bodies or multinational companies, grow sustainably. Examples of these include:
- Professor Howells’ research into best practice for supporting entrepreneurship in higher education through carrying out cross-sectional analysis of differences across the sector, enabled by his long-running collaboration with a wide range of Turkish and UK institutions.
- Dr Hampton’s work into building resilience to unforeseen catastrophes (ranging from terrorist attacks to tsunamis) for the tourism sector in SE Asia.
