Investigating the biochemical profiles in Nashi Gold pear hybrids for potential health benefits
The existing UK fruit juice market is enjoying faster sales growth than any other food and drink sector, but most European pear producers in the UK believe growing purely for the juice market is unviable.
The Asian pear, however, has different characteristics and is better for juicing as it is juicy and not pulpy and the juice itself is pleasing to drink. The full health benefits of this unique product are not yet known, and there is a vast untapped market for this type of product. This project aims to identify the bioactive and nutrient compounds in Nashi pear (Asian pear) grown by L.J. Baxter & Son, which will allow the identification of new markets, allowing for increased productivity and increased sales.
This is a Growing Kent & Medway Business Innovation Voucher funded collaboration.
Academics involved: Dr Andrew Simkin and Dr Lori Fisher.